The Advertising (Less Healthy Food and Drink) (Brand Advertising Exemption) Regulations 2025
These Regulations provide an exemption to the restrictions on the advertising of less healthy food and drink products imposed in standards set under section 321A or in sections 368FA and 368Z14 of the Communications Act 2003 (c. 21) (“the 2003 Act”), as inserted by the Health and Care Act 2022 (c. 31). The exemption is for brand advertisements, which are defined in these Regulations.
Lifecycle
Department
Made
09 Sept 2025
—
In force
31 Oct 2025
Enabling power
The Secretary of State makes these Regulations in exercise of the powers conferred by sections 321A(3)(b), 368FA(3), 368Z14(4) and 402(3) of the Communications Act 2003. The Secretary of State has consulted in accordance with sections 321A(8), 368FA(8) and 368Z14(9) of the Communications Act 2003.
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