Announcing the Public Body Review of the British Tourist Authority

Today we are announcing that the second stage of the public bodies review into the British Tourist Authority is under way.

The public bodies review programme delivers against the commitments made in the declaration on Government reform to increase both the effectiveness of public bodies and departmental sponsorship, making Government work better in service of the public. Public body reviews will be underpinned by broad minimum requirements covering efficiency, efficacy, accountability and governance. The review will follow guidance published in April 2022 by the Cabinet Office: “Guidance on the undertaking of Reviews of Public Bodies”.

The British Tourist Authority trades as both VisitEngland and VisitBritain, both of which are classed as executive non-departmental public bodies of DCMS. The British Tourist Authority was set up by the Development of Tourism Act 1969, with its main aim to support the development of Great Britain’s tourism industry.

The Department agreed to commence a full-scale review into the British Tourist Authority. Emir Feisal has been appointed as the independent lead reviewer to lead the review. He will work with a review team composed of officials from the Department. The review team has drafted the terms of reference for the review in consultation with the lead reviewer, the Department and the British Tourist Authority. These set the scope of the review and, among other things, will cover how the British Tourist Authority is supporting places across every part of the UK to develop and market a high-quality tourist offering, boosting jobs, and helping to level up the economy. In conducting the review, officials will engage with a broad range of stakeholders in the tourism sector across the UK.

As set out by the Cabinet Office guidance, the review will report to the Government, and the Government will publish the conclusions of the review alongside any departmental response in due course.

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