Proposal to simplify the information requirements for advertising of medicinal products to prescribers and suppliers of medicines (MLX384)

This consultation seeks views on a proposal to simplify the information requirements for advertisements aimed at prescribers and suppliers of medicines.

This would be achieved by amending the Human Medicines Regulations 2012 to extend the use of an existing abbreviated advertisement format.

No changes are proposed to the requirements for advertising to the public.

Comments should be sent to MHRA by 22 April 2014. Comments received after that date will not be considered.